Time to Shake Up Med Device Sales Tech
2 min read • November 27, 2024
“Medical device sales reps are bogged down by a barrage of non-selling activities that dampen productivity and impact.” Last year, 40% of their workday was consumed by revenue-neutral tasks including:
• Sifting through software for buried insights • Navigating cumbersome and convoluted tech stacks • Tedious data entry and activity logging • Continuous training on new products and services
The sales process has evolved into administrative overhead that prevents reps from engaging prospects. The solution demands removing obstacles and refocusing teams on closing deals.
Introducing ShakeIQ
ShakeIQ is a sales empowerment platform engineered specifically for medical device representatives. It combines clinical and business data with AI and advanced data modeling to surface actionable insights, enabling reps to close more deals while reducing technical friction.
Rep-Centric Technology
The platform centers on daily workflows and pain points of med device sales professionals. It prioritizes pipeline tasks, improves forecasting accuracy, automates outreach, and helps new reps function as clinical experts from mobile devices.
Where Cutting-Edge Tech Meets Real Sales Impact
Core capabilities include:
- Clinical and business data integration with AI and machine learning
- Territory-specific, personalized intelligence delivery
- Adaptive algorithms that evolve with rep engagement
- Dynamic guidance that matches individual selling approaches
Scaling Success: What Happens When You Put the Rep First?
Smart, Data-Driven Lead Generation
ShakeIQ identifies high-conversion prospects using clinical and business data, eliminating time spent on unqualified leads.
Real-Time Financial Compensation Feedback
“Shakes” provide instant feedback on financial impact, delivering clarity into commission structures and variable compensation plans.
Adaptive Personalization
Machine-learning algorithms analyze individual selling styles, delivering insights aligned with each rep’s strengths—whether storytelling or data-driven closing approaches.
Effective Communication
ShakeIQ’s sales assistant crafts personalized, data-backed messages incorporating clinical research and emerging trends, enabling reps to demonstrate genuine customer understanding.
Closing
“The future of medical device sales isn’t about stacking more tools on your reps.” ShakeIQ represents strategic empowerment designed to eliminate inefficiencies and drive both individual and organizational success.