It’s 2025, yet medical device sales reps are still playing Tetris with scraps of paper and clunky apps while supporting surgeons who save lives. Scribbling note while sprinting between hospital rooms is the reality for these frontline warriors who are the glue between cutting-edge devices and patient outcomes.
The cost? Frustrated physicians, worse outcomes, and lost opportunities.
But what if reps walked in with a superpower? Imagine AI that doesn’t just “assist”, but hyper-empowers—real-time insights from health data, multi-modal tools that understand and speak the physician's language, and automation purpose built to eliminate rep’s pain. Suddenly, that rep isn't just another vendor. Instead, they're an indispensable partner driving better results.
Frontline reps are digitally underserved, and everyone feels it. Patients wait longer to access care. Physician burden increases. And med device companies lose revenue.
Closing the digital divide starts by creating AI sales tools designed for front-line chaos - rep-centric, intuitive and powerful. Other verticals have cracked this: tools that turn data into decisions, predict needs before they’re voiced, and make “burden” a relic of the past.
Reps with these technologies won't just win market share, they'll redefine the game. Providers will notice. Outcomes will improve. And those still handing out pens and PDFs? They’ll be footnotes.
We’re looking for a handful of innovative, passionate reps to join ShakeIQ's Rep Advisory Council.
Sign up for an Executive Leader discussion at the bottom of our About page to see if you have what it takes to join ShakeIQ’s Rep Advisory Council and drive the future of our industry.